Wednesday, July 8, 2009
Allow me to let you in on a lil secret of my own - I have a fetish for fashion Ads and I only buy fashion magazines to rip out the ads. Truthfully, if it wasn't for Ads some of our favs would've closed their doors a long time ago. One major rule in publishing: Ads sell everything else is secondary! So true, did you know that Ad sales equates the number of pages a magazine or newspaper are allowed each issue? That's right, No Ads chances are your newspaper of magazine is as thin as the newsletter it derived from, lol.
For myself, Ads tell more of a story when it comes to that particular collection opposed to your routine fashion layouts that's 'blah' with a white or black background. That said, United Colors of Benetton has always been one of my favorites when it comes to tearing out Ads [If you're lucky they treat you to downloading the catalog for the season]. The Creative Director must be on fashion overload - from the hairstyles and wardrobe to the accessories and model positioning [sigh] I absolutely live!
Which fashion houses or labels have the best Ads to you?