C.O.C.A BRAND: SCHOLAR (ITS ALL ABOUT YOUR "AWEARNESS")

Every now and then we come across a brand that really tries to engage our thought , rather than promote blank messages by the way of screen printing. SCHOLAR Apparel had this to say:

With positive and negative technology rapidly advancing, the politrickal arena more than alive and kicking, the quality of our global environment quickly deteriorating, and the overall morals of the human spirit disappearing at a steady pace, ask yourself one question: "Are we progressing?" If your answer is yes, then ask yourself this question: "Are WE Progressing?" As society evolves we, as ONE people, must remember that its quality depends largely on us. At a time when many question the future direction of our society, we at Scholar do too. This feeling of tremendous uncertainty provides us with the motivational fuel to address extremely important social, political, environmental, and global issues and offer intelligent viewpoints through tastefully creative design. Furthermore, the goal of our "Awearness Program" is to build an indestructible unity of diverse people in pursuit of greater education and positive change. And with that said, welcome to the Scholar family.

If you add the core principles of Scholar (Peace, Liberty, Freedom and Equality) to the message above, you will understand why the righteous soul must get familiar with Scholar apparel.

Make a fashion statement and Keep it C.O.C.A!