For the "LOVE" of Fashion!

What happens when a kid gets frustrated with the lack of COCA clothing to wear? The Answer: JOHNNY LOVE. A label created by 33yr old John Vinnem. The native son of Norway started designing clothes at age 22, out of frustration with the lack of "really nice stuff" to wear. At age 24 he lunched his first line called "Zaishi", which gave him the schooling he needed to start his "Classy Street-wear" line called JOHNNY LOVE.

"Streetwear for grownups that do not want to look like kids but do not want to look corporate either. I do this by using exclusive and very nice fabrics and combining a lot of detail elements that you typically see in streetwear. My background is from making much more hardcore streetwear, so i do not try to make a classical brand with edge...by adding a zip to on the Trenchcoat. I try to make streetwear in a classy way, if you see what I mean." -John Vinnem

If you "LOVE" fashion? Then do yourself a favor and get familiar with Johnny Love!!!